Live digital ad reporting and analysis
What is Advertising Intelligence?
Advertising Intelligence brings your advertising campaigns under one roof and provides a real advertising ROI for your business. Smart comparison tools help you uncover recipes behind rockstar campaigns, pinpoint what’s really making you money, and see the big picture of your advertising efforts.
What types of reporting can I see?
Use Advertising Intelligence to consolidate reporting from the following platforms:
- Google Search Ads
- Google Display Ads
- Google Analytics
- YouTube Ads
- Google Shopping Ads
- Gmail Ads
- Facebook Ads
- Instagram Ads
- Messenger Ads
- Audience Network Ads
Bring your Facebook Ads and Google Ads campaigns under one roof – determine what’s working across ad platforms.
Pinpoint what’s making you money – Advertising Intelligence provides more than the traditional ad metrics and data points. By combining live reporting and unique sales data, you can see your true ROI.
Smart comparison tools make for smarter campaigns – look at your advertising data with confidence. Smart insights and comparison tools will help you understand what types of ads are giving your business the best results.
- ROI Calculator—Using Average Sale and Close Rate data collected from each unique user, a precise ROI can be calculated for your Google Ads and Facebook Ads campaigns.
- Executive Report Integration—View reporting for advertising, along with your other products, right in Business Center. Now you can see what’s happening across all digital marketing channels in one place.
- Live ad reporting—Real time reporting for your Google Ads and Facebook Ads campaigns.
Google Ads:
- Search Ads
- Display Ads
- YouTube Video Ads
- YouTube Search Ads
Facebook Ads:
- Instagram Ads
- Messenger Ads
- Audience Network Ads
In addition, there is a Google Analytics view that shows goal completions and top traffic sources.